The Ideal Communicator

Malcolm Gladwell, author of Blink, The Tipping Point, Outliers, What the Dog Saw and others, discusses the American quest to find the perfect spaghetti sauce in this 17-minute TED video, and relates this quest to a larger argument about the nature of choice and happiness.

In his introduction, the first thing that comes across is his very friendly, conversational speaking style. He sets up his credibility right from the start by mentioning the books that he’s written. He makes the audience laugh several times throughout the speech, but most importantly, the first laugh comes in the first minute of his speech. This allows for a quicker connection with the audience.

Well here’s a speaker you just want to sit down and have a drink with! Elizabeth Gilbert, author of the best-selling book and recent movie Eat, Pray, Love, shares her thoughts on creativity and the notion of “creative genius” in this 19-minute speech at TED - and in the process, shows her audience how very funny, thoughtful and well-spoken a writer – and a speaker – she is.

Elizabeth excels in many ways in this talk. And there are some small things that she might have ‘tweaked’ to make it even more powerful.

 
STRENGTHS IN DELIVERY:
 
1.  She’s funny – and here’s why:  There were a few instances of great use of language to get a point across. At around 1:45, she laments how some people ask her if she thinks that she’ll “die on a scrapheap of dreams with my mouth filled with the bitter ash of failure” because she’ll never be able to follow up the success of her best-selling book. This comment is quite lengthy, and she almost gets out of breath as she says it. This makes it go from a ‘witty remark’ to just a little outrageous, thereby pushing the audience from a potential chuckle to an outright laugh. Well done.  If you can get your audience to laugh in the first 2 minutes, there’s a much better chance of having them sit up and listen to you for the rest of your speech. (I’d also like to give credit to her vivid metaphor of  “It’s like asking someone to swallow the sun.” That’s a great visual!)

2. “Messy” – but enthusiastic and authentic. Like Jamie Oliver in last month’s blog post, Elizabeth can be considered a “messy” speaker…but in a good way. Read the rest of this entry »

In this talk, the Jamie Oliver presents his TED Prize acceptance speech, where he reveals his wish to change the world. Compelling, persuasive, and at times heart-breaking, I highly recommend taking the time to watch this 19-minute speech not only to watch him display some unusual – yet highly-effective – speaking techniques, but to learn about the food-related problems facing the U.S. today.

From the moment Jamie takes the stage, it’s hard to take your eyes off him. So what makes this speech stand out? Here are 6 reasons: 

1 — DRAMA!  Right from his first words, he grabs the audience with dramatic statements that will make anyone sit up and take notice. “Diet related disease is the biggest killer in the US, right now, here today.” “Obesity costs you Americans $150 billion per year.” “We’ve condemned our kids to living 10 years less.” All designed to hit home. Of special note are the first words out of his mouth in this speech:  “Sadly, in the next 18 minutes, 4 Americans that are now alive will be dead because of the food they eat.” Now THAT gets attention – and would start any speech off with a bang.   Read the rest of this entry »

You have to give a presentation. You have 5 minutes to get your point across. Ignite is the place to learn how to do just that.

In my last blog post, I discussed the phenomenon of Ignite presentations. Ignite is a series of speedy presentations, where each speaker shares their personal and professional passions, using 20 slides that auto-advance every 15 seconds for a total of just five minutes.

With up to 20 speakers sharing the stage on the same night, Ignite presentations challenge the speaker to get their point across concisely, persuasively – and most importantly, memorably.  Add to that the expectation of clear and entertaining slides, a lot is riding on these 5 minutes.

With all these requirements in mind, here are 10 surefire ways to give a rock-solid, entertaining and memorable Ignite presentation: Read the rest of this entry »